In recent years, Hashtag has become a familiar term for social media users. We can easily see it mentioned on social media platforms such as Instagram, Twitter, Facebook, etc. Hashtag is a way to connect people with similar interests, participate in contests, trends, campaigns, etc. As a Marketer, do you understand and use Hashtag? Can Hashtags have underscores? Please follow the article below with Optimalmk!
Can hashtags have underscores?
The answer is absolutely yes. You create and use hashtags by placing the hash symbol before a word or phrase that is not included in the message. Hashtags can contain letters, numbers, and underscores.
How to use hashtags on social media platforms
How to use hashtags on Instagram
Each Instagram post can have up to 30 hashtags. However, to optimize, you should only use 5-10 hashtags in your post. Besides placing hashtags in the post, you can also place tags in the channel description.
Another effective way to use Hashtags that can be mentioned is the Social Media Poster application. This hashtag method will help you to be able to schedule all the title tags, to appear at the same time as your post.
Using Hashtags effectively on Twitter
Twitter is the leading platform for adding hashtags in posts. It is also the social network with the most hashtag users. You can use hashtags in a sentence or at the end of a sentence. Twitter also recommends that the effective way to use hashtags is a maximum of 2 tags in each post. This will help the post achieve the best interaction rate.
How to add Hashtags on Facebook
Hashtags are also used on Facebook social network. However, they are not popular and do not have as many users as on other platforms. The effective way to use Hashtags is that you should only add about 1-2 hashtags for each post. To track the interactions of each Hashtag, you just need to enter the URL facebook.com/hashtag/_____(hashtag content).
How to use Hashtags on TikTok
TikTok is a social networking channel that has grown rapidly in recent years. The maximum video time on this platform is 10 minutes. In order to help customers access content more conveniently, TikTok also started using # tags to arrange and categorize posts. In addition, hashtags are also considered a trick to help TikTok videos trend with millions of views.
To create effective hashtags, you first need to analyze your competitors’ channels. The purpose of this is to report which videos are popular, which posts use which hashtags. From there, you will come up with effective ways to use hashtags for your channel.
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