When you’re ready to start exploring can you use TikTok coins to promote? There are a number of different avenues you can take to achieve this. We’ve narrowed the possibilities down to six main options, but even within each option there’s a world of creative monetization opportunities. For most options, you’ll want to create an e-commerce site or landing page to provide brands, creators, and followers with more information than your bio can hold. Read on from Optimalmk for more ideas on how to make money on TikTok.
Can you use TikTok coins to promote?
Making money on TikTok is now easier than ever before. That’s because TikTok is quickly becoming one of the most popular social media platforms out there, and with that comes more opportunities for influencers to make money.
Making money on TikTok is easier than you think.
You can start earning revenue with TikTok in just a few simple steps.
How to make money on TikTok
Link to your website
The easiest way to monetize your TikTok account is to create a website and drive traffic to it through a link in your bio. Whether you use this form of TikTok marketing to direct your followers to a media kit or a portfolio that describes your skills is up to you.
You can also make money by promoting products or services through affiliate links. When someone clicks on your link and makes a purchase, you earn a commission.
Promoting Partnerships
Consumer brands market to influencers on TikTok much the same way they do on platforms like Instagram or YouTube. Since TikTok is entirely video-based, brands look for influencers who have strong video content and an audience that trusts them. As a creative, you want to choose brands that resonate with your content and will appeal to your audience.
To start, create a few non-sponsored videos about your favorite products. This gives brands proof of the value you bring to the table when promoting their products.
After Lil Nas X’s breakout success with Old Town Road on TikTok, other creators have collaborated with emerging musicians to promote new songs. This is called audio sponsorship, or when an artist pays a TikTok creator to use their song in one of their clips. The clip may not explicitly promote their song, but instead is a dance or video in the creator’s own style with background music.
Sell Products on TikTok
If you sell through an online store, showcasing your products on TikTok can introduce your business to a new audience and also showcase your brand’s style. To attract an audience, try using catchy audio clips or tapping into TikTok trends when showcasing your products. Here’s how clothing brand Guess showcased their latest fall styles on TikTok:
After gaining popularity through the platform, some TikTok creators have capitalized on their popularity and released products. For example, after Tika the Iggy gained a cult following in 2020, the dog’s owner released a product that followers could find through a link in their TikTok bio. Check out our guide for more ways to use TikTok for business.
Sponsored Posts
Brands will pay you to feature their products and services—this is called sponsored content. You don’t have to be a big influencer to get in on the action. Smaller brands will still pay big bucks to work with micro-influencers who have strong, engaged communities—even if they’re not that big (yet).
You can proactively reach out to brands or wait for them to contact you. If you have more than 100,000 followers and 100,000 video likes in the past 28 days, you can apply to the TikTok Creator Marketplace, a platform that connects high-paying brands with impactful creators.
Build and Sell TikTok Accounts
Do you have a knack for building an audience quickly? Do it for a living.
All kinds of creators and businesses want to get started on TikTok. If you can quickly build a TikTok following, you’ll have a list of potential users.
Think about potential industry leaders who might want to find a profitable TikTok account. You might have a hard time selling an account focused on cat GIFs (or maybe not)—but an unboxing or car-focused account is likely to sell much faster.
Stay away from making any of these accounts private. You don’t want your followers to get attached to your face or name. Instead, focus your content on the topic. This can sometimes make it difficult to grow an account, but that hasn’t stopped people like 23-year-old Ramy Halloun from making $120,000 using the same technique on Instagram.
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