You already know how to create an account and launch an advertising campaign on Instagram, but how to pay for advertising campaigns on Instagram? How to add or remove payment methods? How to pay for ads on Instagram? All will be revealed in the article below from Optimalmk.
Learn advertising on Instagram
In countries like the UK and the US, Instagram has become a familiar platform like Facebook. This creates a great opportunity for people who love to make money online, especially in the field of affiliate marketing.
In Vietnam, although the number of Instagram users cannot compare with Facebook, there has been an increase in young people. Individuals and businesses selling products aimed at young audiences should take advantage of Instagram. Note that selling on Instagram is only suitable for markets that are targeting a younger audience, such as jewelry, cosmetics, fashion, and the like. For other industries, Instagram may not be the right platform.
Benefits of advertising on Instagram
Advertising on Facebook is easy
Advertising on Facebook is a very effective means. Facebook’s acquisition and development of advertising on Instagram has brought many benefits to this application. Setup and installation through the Facebook manager is easy and effective, helping you reach a large number of customers quickly when running ads on Instagram.
The number of Instagram users is growing steadily. According to a report by TechCrunch, as of April 2017, Instagram had reached 700 million daily users.
Instagram is constantly improving
Instagram continuously improves and updates its technology platform to bring the best experience to users. This makes advertising more relevant and effective. New updates like campaign goals, visual effects, Instagram Stories, and many other innovative ideas will also continue to be developed in the future.
Instagram advertising is quite easy to do
Advertising on Instagram is very simple. You don’t need to spend too much time learning how to run ads on this platform. Furthermore, you don’t need to have a huge budget to get started compared to other types of advertising.
According to a report by AdEspresso, the cost per click on Instagram ads has decreased over the years, currently at $0.80.
How to pay for ads on Instagram
To pay for ads on Instagram, you can add a payment method or link your Facebook page to your Instagram business account to pay for ads. Here are two ways to do this:
Method 1: Convert your Instagram account into a business account.
Method 2: Connect to the Facebook page you are managing.
To add a payment method for ads to your Instagram account, you can follow these steps:
Go to your page, in the icon section there are three horizontal lines on the top right.
Tap settings at the bottom of the page.
Select “Business”.
Select “Pay for ads”.
Select “Add payment method”. Here, you can select methods previously linked to your Facebook ad account or add a new payment method like a credit card, debit card, or PayPal.
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